I'm Jeff Schwartz. The business of strategic communications in a new media world...for you and your CEO.
Jeff Schwartz's Bio:
Jeff Schwartz's Experience:
Owner: Corporate and Government Communications at Jeff Schwartz SchwartzNow Communications1993 - Present | Colorado
Obsessed with customer service, quality, brands, business development and your success. B2B, B2C, B2G. High-technology and science proficient. Experienced in China and Asia Pacific: Corporate & Governmental Communications; Media, Public & Investor Relations; CEO and Executive Communications; Crisis & Issues Management; Digital Communications; Business & RFP Development; Media Training; Website Management, Analytics, Content and Apps; Integrated Marketing; Strategic Planning; Stakeholder Relations; Tech Transfer; Key Messaging; Quality; High-Performance Team Development.
Principal Consultant, Strategy and Outreach at PMSchwartz & Associates, LLC1997 - 2013
Developed public affairs plans, business development proposals, communication programs, management dashboards, and stakeholder and market outreach strategies for innovative B2B, B2C, and B2G pilot programs in California important to national energy policy. Program design and implementation guided one of America's largest utilities, increased participation by large government and healthcare facilities in U.S. energy savings, water conservation and clean energy initiatives, and served as operational templates for public and private sector leaders nationwide.
Director, P. Affairs & Marketing at HCA-HealthONE (NYSE: HCA)1996 - 2005
Developed and managed public affairs, media relations, marketing and product-line plans, earning unprecedented opinion-leader support, capital funding, press coverage, record EBITDA, national quality awards, and recognition as the No. 1 program in HCA: 24/7 spokesperson; On-call Administrator, coordinating operations of a Solucient Top-100 hospital; On-Call media spokesperson for five hospitals, representing HCA-HealthONE, Denver's largest system; International spokesperson for the Columbine incident; Developed five-year strategic plan, helping to earn $100+M capital for service lines, and new patient, parking, surgical and imaging facilities; Coordinated with decision support, and executive, medical and nursing leaders. Helped obtain City and County of Denver approval. Managed a community-media event for then-Mayor John Hickenlooper; Developed CEO presentations for HCA, Advisory Boards, elected officials and JCAHO. Developed CEO's Annual Report for clinical and non-clinical staff. Drove annual B2C plans and budgets, exceeding productivity targets by 10% annually; Pioneered online U.S. healthcare, including content and apps. Increased website visits by 100%. Invented best-practices adopted worldwide. Founding member, HCA's Internet Advisory Board; Developed innovative, Denver-metro events, engaging non-profits, employees, physicians, chaplaincy, volunteers, civic leaders and religious organizations. Unprecedented earned media; Managed a $1M budget, vendors, agencies, ad buys, and strategic B2B alliances with pro teams and media; Provided media training, MBTI and team-building expertise. Team leader for change initiatives, earning national recognition as a R.I.T.-USA Today Quality Cup finalist; Three-time Leader-of-the-Year finalist for quality initiatives in multidisciplinary teams, earning record employee engagement, and patient and physician satisfaction.
Manager, Media Relations/Official Visits/Economic Development & Executive Director at EG&G, Inc., Rocky Flats (NYSE:URS)1990 - 1996 | Colorado - California - Idaho - Nevada - Washington, D.C.
Invented and directed public, media, intergovernmental, and crisis management programs for EG&G, Inc., at Colorado, Idaho, and Nevada subsidiaries, earning unprecedented recognition from Congress, the U.S. DOE, and union, corporate, and elected and civic leaders. Colo.-based with assignments at: Rocky Flats; Idaho National Laboratory; Nevada Test Site; Fluor Corp.-Orange County, CA; U.S. Department of Energy-HQ, Washington, D.C.
Public Affairs Officer, Group Leader at Los Alamos Laboratory, University of California1985 - 1990
Developed and managed external and internal communication programs. Earned significant credibility and public support for world-class researchers, programs, elected officials, New Mexico, California and U.S. energy, environmental, national security, and science and technology. Positions: Fellowship, Graduate Research; Public Information Specialist ; Public Affairs Officer; Group Leader, Public Information; 24/7 Lab spokesperson, representing U.S. science, technology, energy, engineering, environmental, computing, defense, health, safety, national security, and R&D issues in the media worldwide.
Jeff Schwartz's Education:
Southern Illinois University, CarbondaleBachelor's DegreeConcentration: Journalism and Radio & TelevisionActivities: Dean's List; President, Journalism Students Assoc.; Dean's Search Committee
The University of New MexicoMaster's Degree (Phi Kappa Phi)Concentration: Communications (Physics)Activities: Thesis: "Communicating Science to the Public: A Rhetorical Theory for Science Journalism." Advisor: Dr. McAllister H. Hull, physicist, School Provost, Manhattan Project pioneer
University of OregonUndergraduate StudentConcentration: JournalismActivities: Varsity Letter, Gymnastics; Dean's List; Gymnastics Scholarship
Jeff Schwartz's Interests & Activities:
Blogging, Coding, Meteorology (Trained NOAA/NWS Spotter), Nuclear Physics, Oenology, Sports, Fishing, Biking, Skiing, Public Affairs, Community Service